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In 1969, one of the companies with the greatest influence in the hair cosmetics market, aimed at professional hairdressers, emerged in Barcelona. Today it is a leader in the sector. More than forty-five years in the hairdressing industry support the Periche Profesional company within the professional sector.
Its history begins in a place in the Sant Andreu neighborhood, in Barcelona, and reaches today, after opening 22 international markets, 17 of which are currently active. As manufacturers, they use the competitiveness of their prices, empathy with the customer, proximity and personal relationships as tools to stand out in the market.
Therefore, as a small company they manage to solve any type of problem, given their great flexibility when facing unforeseen situations. Their daily struggle is to ensure that their products maintain the same quality as the big brands.
The development of Periche Profesional has been due to a strong commitment to new technologies when developing products, an area where it is experiencing great development and greater growth, since it never stops investigating and investing in the search for maximum quality.
It is the project for the future with which they intend to establish themselves in product development. On the other hand, they also do not forget about image and marketing and continue to evolve to present increasingly attractive lines in terms of packaging.
At Wapalli you can find the different Periche product lines: Color Line, Cool Line and Keratin Line.
And its line of treatments, Intensif, Kode, Placen, Nutritive Line, anti dandruff, anti hair loss, anti frizz, fine, oily, nourishing, platinum, repair, curly and dyed.
The Styling Line, Imdium, Isoft and Ixtream.
Technique Line: careplex, surf