Max Factor

In Hollywood's Golden Age, when it came to makeup, only one name appeared on the lips of the stars of the silver screen. That name was Mr Max Factor, a visionary makeup artist, wig maker and inventor, Max Factor was known for creating the most iconic looks for the most famous icons of the time, such as Ava Gardner, Jean Harlow and Marlene Dietrich. But he believed that glamor should be available to all women. The Word of Max Factor experience quickly spread and she was soon working with top Hollywood movie stars and making her own cosmetic products for a glamorous yet realistic on-screen look. The makeup products and techniques created by Max Factor for the film industry and her Hollywood clients earned her an Oscar, but her main philosophy was that any woman could be glamorous with the right tools and artistic makeup skills. Max Factor puts transformative makeup tools in the hands of every woman, allowing you to create your own personal glamor statement every day.